Social Media Optimization Training Course

What the specialist says

This is the kind of digital marketing program you can put on a proposal and start billing. This Social Media Optimization Training Course helps you do that faster.

Varun Pandey Digital Marketing Strategist

DevLustro Academy has established itself as a leader in the Social Media Optimization domain, offering a comprehensive program that ensures participants optimize, engage, and grow their social media presence in ways never before imagined. DevLustro Academy has established itself as a leader in the Social Media Optimization domain, offering a comprehensive program that ensures participants optimize, engage, and grow their social media presence in ways never before imagined. Course was selected for our collection of top-rated courses trusted by businesses worldwide.

Our Core Highlights

World Class Instructor
World Class Instructor Mentorship from global experts
1:1 with Industry Expert
1:1 with Industry Expert Personalised coaching tailored to you
Global Hiring Network
Global Hiring Network 400+ hiring partners around the world
Average Salary Hike
Average Salary Hike 55% average hike for our alumni

Course Description

Elysium Academy has established itself as a leader in the Social Media Optimization domain, offering a comprehensive program that ensures participants optimize, engage, and grow their social media presence in ways never before imagined. Elysium Academy has established itself as a leader in the Social Media Optimization domain, offering a comprehensive program that ensures participants optimize, engage, and grow their social media presence in ways never before imagined. Course was selected for our collection of top-rated courses trusted by businesses worldwide.

Social Media Optimization Training Course

Digital Marketing Course

Course Details

Harness powerful tools for analytics and insights to track and improve performance.

Visualize social media metrics effectively using analytics platforms.

Implement targeted social media campaigns to maximize engagement and ROI.

Explore advanced techniques for cross-platform integration and community management.

Social Media Optimization is the foundation that drives engagement and growth on social platforms.

Social Media Optimization involves the comprehensive enhancement of social media profiles and content strategies.

Content Optimization ensures that posts are tailored to the preferences of the target audience.

Social Media Marketers understand platform algorithms and derive meaningful insights to improve performance.

Social Media Optimization is the basis on which advanced digital marketing strategies like influencer marketing and paid social advertising are built.

Course Goals

  • Master social media fundamentals, including profile optimization and content strategy.
  • Dive into advanced concepts such as audience targeting and engagement techniques.

Future Scope of this Course

  • Industry Based Projects
  • Recognized worldwide

Our Career Service

  • Personalized coordinator.
  • Trainer feedback.
  • Trainer availability post sessions.
  • Get your staff certified.
  • Certificate from governing bodies.

Our Training Program Benefits

  • Hands on assignment
  • Curriculum that focuses on the learner.
  • Live, interactive training by DevLustro experts.
  • Curriculum aligned with current industry practices.
  • Portfolio / project support for real-world use.
01Chapter-1 Introduction to Social Media Marketing
  • 01.01Understanding Social Media Marketing
  • 01.02Importance and Benefits of Social Media Marketing
  • 01.03Historical Overview and Evolution of Social Media Platforms
  • 01.04Role of Social Media in Marketing Strategies
  • 01.05Current Trends and Future Outlook
  • 01.06Social Media Advertising
  • 01.07Social Media Management Tools: How to Cut Posting Time in Half-Different types of Social Media Platform
02Chapter-2 Facebook Marketing
  • 02.01Introduction to Facebook Marketing
  • 02.02Create Facebook Page and Cover Pages
  • 02.03Page Settings, Description and About Page
  • 02.04Post Formulas Guaranteed to Drive Engagement
  • 02.05Facebook Ads and Campaign
  • 02.06Types of Facebook Ads
  • 02.07Depth Analysis
  • 02.08Facebook Engagement, Reporting and Insights
  • 02.09Facebook Analytics
  • 02.10How to Start a Facebook Ads
03Chapter-3 Twitter and LinkedIn
  • 03.01Introduction to Twitter Marketing
  • 03.02How Twitter Works
  • 03.03What Not to Do on Twitter
  • 03.04Ways to Get More Re Tweet
  • 03.05Steps to Optimize Your Profile
  • 03.06Hashtags to Increase Discoverability
  • 03.07Twitter Advertisement
  • 03.08Introduction to LinkedIn Marketing
  • 03.09Optimize Your LinkedIn Profile
  • 03.10LinkedIn for Advertisement
  • 03.11Reach Your Target Audience with LinkedIn
  • 03.12How to Get 500+ Connections and Why you Should
  • 03.13How to Make Sales on LinkedIn
  • 03.14Advanced LinkedIn Strategies for B2B Marketing
04Chapter-4 YouTube
  • 04.01Introduction to YouTube Marketing
  • 04.02YouTube Marketing Strategy
  • 04.03The Subscriber Advantage
  • 04.04Account Set Up, Optimization, Keyword Research and Video Structure
  • 04.05YouTube SEO, Thumbnails, Annotations and Cards
  • 04.06YouTube Promotion and Analytics
  • 04.07YouTube Monetization
05Chapter-5 Instagram
  • 05.01How to Create an Instagram Business Profile
  • 05.02Optimize your Instagram Bio & Profile Image
  • 05.03Instagram Captions &Hashtags
  • 05.04Reposting Instagram Content
  • 05.05How to Increase your Instagram Followers & Exposure
  • 05.06Ways to Convert Instagram Followers to Sales & Leads
  • 05.07Sponsored Posts
  • 05.08Instagram Ads via Facebook
  • 05.09Instagram Analytics
  • 05.10Instagram Profile
  • 05.11Instagram Post Captions
  • 05.12Instagram Ads-Engagement + Instagram Algorithm
  • 05.13Instagram Stories + Instagram Reels + IGTV-Shopping on Instagram
06Chapter-6 Partnership with Affiliate Networks, AdSense & Ad Networks
  • 06.01Compensation methods
  • 06.02Current and past issues
  • 06.03Email spam
  • 06.04Search engine spam
  • 06.05Google slap- Adware
  • 06.06Trademark bidding
  • 06.07Cookie stuffing
  • 06.08Lack of self
  • 06.09Regulation and Industry standard
07Chapter-7 Legal and Ethical Considerations in Social Media Marketing
  • 07.01Understanding Copyright and Intellectual Property Rights
  • 07.02Privacy Policies and Data Protection Regulations
  • 07.03Ethics in Influencer Marketing
  • 07.04Creating Social Media Marketing Policies and Guidelines
  • 07.05Compliance with Advertising Regulations
  • 07.06Crisis Communication and Reputation Management
08Chapter-8 Social Media Strategy
  • 08.01Why You Need a Strategy
  • 08.02Get to Know the Business
  • 08.03Develop Customer Personas
  • 08.04Collaborations and Partnerships
  • 08.05Your Engagement Strategy
  • 08.06Leverage User Generated Content
  • 08.07Create a Content Calendar
09Chapter-9 Paid Social Ads
  • 09.01Where to Start?
  • 09.02Boosting a Post
  • 09.03Fundamentals of Facebook Ads
  • 09.04Set Up Business Manager
  • 09.05Choose the Right Objective
  • 09.06Audience, Placement and Budget
  • 09.07Copy and Creative
  • 09.08Designing Your Ads
  • 09.09Facebook Pixel
  • 09.10LinkedIn Ads
  • 09.11Pinterest Ads

What is the Social Media Optimization Course offered by DevLustro Academy?

The Social Media Optimization (SMO) Course at DevLustro Academy teaches strategies to enhance social media presence, improve engagement, and optimize content for better visibility across platforms like Facebook, Twitter, and LinkedIn.

What makes DevLustro Academy the best Social Media Optimization training center near me?

DevLustro Academy is the top choice for SMO training due to its comprehensive curriculum, real-world case studies, and expert faculty who provide practical insights into optimizing social media for business success.

Who should enroll in this course?

This course is ideal for beginners new to social media marketing, as well as professionals looking to enhance their social media skills and stay updated with the latest trends and tools.

What are the prerequisites for this course?

There are no specific prerequisites for this course. A basic understanding of social media platforms and marketing principles will be helpful, but not necessary.

How long does the course take to complete?

The course duration varies depending on the individual’s learning pace. On average, it can be completed in 6-8 weeks with a commitment of a few hours per week.

What will I learn in this course?

You will learn the fundamentals of social media optimization, including profile optimization, content strategy, audience targeting, engagement techniques, and performance analysis.

Is there a certification upon completion?

Yes, upon successful completion of the course, you will receive a certification from DevLustro Academy, recognized worldwide.

Are there any hands-on projects or assignments?

Yes, the course includes hands-on projects and assignments to provide practical experience. These projects are designed to help you apply the concepts learned in real-world scenarios.

Will I have access to the course materials after completion?

Yes, you will have lifetime access to the course materials, allowing you to revisit and review the content whenever needed.

What kind of support is available during the course?

You will have access to personalized support from a course coordinator, feedback from trainers, and post-session availability of trainers for any additional help or questions.

How can this course benefit my career?

This course equips you with the skills and knowledge to excel in various social media marketing roles, such as social media manager, content strategist, and social media analyst. It enhances your employability and career prospects in the rapidly growing field of social media marketing.

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Social Media Optimization Training Course

Duration: 45 Hours

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Social Media Optimization Training Course

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